An award-winning Lancashire-based care group is set to recognise more than 100 examples of great care, through its Caring Heroes campaign.
The initiative was created by Accrington’s Springhill Care Group to thank those in the sector across the UK who go the extra mile to support the people they care for.
So far around 85 people – including staff, relatives and residents across the group and its three homes – have been named as Caring Heroes since the campaign began in 2016, and that number is expected to hit 100 heroes in the next few months.
Those who are named Caring Heroes are presented with a certificate and, since late last year, bespoke pin badges. Recent ceremonies took place at Springhill Care Group’s homes in Accrington, Skelmersdale and Bristol to present the badges which are intended to be worn around the homes and prompt discussion about the topic.
Since the campaign started, it has won the backing of industry leaders including Martin Green, chief executive of Care England and Alex Ramamurthy, CEO of Care Workers Charity along with a number of MPs.
Leading lights in the care sector were also recently presented with their own badges at a luncheon of award winners. Donna Briggs, managing director of Springhill Care Group, attended a celebratory event with the regional winners of the Great British Care Award ‘outstanding contribution to social care’ title.
Donna was ‘blown away’ with the winners’ stories of the outstanding contributions they make to the social care sector, and presented the badges in recognition of their achievements and to raise the profile of the campaign.
She said: “Caring Heroes started out as a way to highlight the great work being done – often behind the scenes – by care staff. It very quickly branched out to include residents themselves and their relatives, anyone who has gone the extra mile.
“The stories that we have had the honour to highlight are touching and inspiring, and we’d love for anybody in the care sector to engage with the campaign and share examples of great care.
“The news that the campaign will hit more than 100 people named as Caring Heroes shows just how much people care and the dedication shown by all in creating a caring and supportive environment.”
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